Kingfisher - Good Home Decorating Range
I have built partnerships with international clients who are looking to grow the strength and reach of their brands through design. In this case I was responsible for the project management and creative direction for an entire paint range consisting of 65 products that would form the basis for the launch of the GoodHome brand. This range is built on a sound understanding of consumer requirements, marketing needs, cost targets and manufacturing principles. Designed during my time as Lead Industrial Designer @DCA Design International. www.dca-design.com www.diy.com